Diana Mau CPA

Project: Website and marketing assets
Role: Designer and web developer
Client: Diana Mau CPA
Year: 2022
CMS: WordPress
Site: dianamaucpa.com

Allowing more taxpayers to become tax smart

Diana Mau is a certified public accountant (CPA) and has a chartered accountant designation since 1978. She is well recognized among the Chinese community in Vancouver. She helps immigrants from Hong Kong and China develop tax strategies and set up new businesses in Canada.

Diana Mau CPA, Bilingual Accountant Website

Goal

With the tax season approaching, Diana is updating her Canada tax guide and wants to sell it online.

She hires me to publish the book online, build a new site, and to design marketing assets to promote the ebook.

Result

We position the ebook as a guide that every Chinese Canadian resident should have. Our focus is to make it easy for customers to find and buy the new ebook.

As such, we use an integrative marketing approach. On top of launching a site that featured the ebook, we use Google ads, radio ads, magazine ads, and business cards to market the book.

We sell the book directly on the site, and also on Google Play and Amazon Kindle. The result is an uptick in interest and sales of the ebook.

Diana Mau's Website Mobile Mockup
Diana Mau CPA, Accountant Website, Chinese Home Page
Magazine Ad for Diana's Ebook in Mockup Magazine
Canada Tax Guide 2022 Book Cover Design
Diana Mau Business Card Design with QR code

Bilingual website • Ebook cover design • Magazine ad design • Business card design • Google Ads setup • E-commerce for book downloads

Tiffany brought with her a warm attitude and openness that made communication much easier for me and my team.

VLMFSS logo

When we first connected with Tiffany, VLMFSS acknowledged that the website was outdated, needed improvement in our branding, and difficult to navigate for communities and service providers. We needed a creative and timely solution that would make updating the site easy. Most importantly, we wanted to establish trust with our clients, community partners, and the public online – this meant putting accessibility and privacy first.

The resulting new site has streamlined client intake and provided translations so that clients of various backgrounds could utilize our services no matter what language they spoke. We also embarked on the bold initiative to modernize the beloved logo. It was not an easy process, but we came to a decision that we were all happy with.

Tiffany brought with her a warm attitude and openness that made communication much easier for me and my team. Her creativity, adaptability, highly organized skills, response times, problem-solving, and communication were instrumental for us to achieve the goals we embarked on.

We are very proud of the work Tiffany did on our website. We have received numerous positive comments from our clients and community partners. We will not hesitate to recommend her to anyone requiring a fresh and innovative approach and look for their websites or other online platforms.

Dr. Harjit K.
Executive Director

Working with Tiffany on our new website was a wonderful experience, and we are genuinely delighted with the results.

Pacific Immigrant Resources Society logo

Tiffany patiently guided us through each step, was always there to answer our questions and provide valuable advice. Her clear and straightforward communication style made the process a breeze. She excels at crafting messaging that resonates with our audience, coupled with a strong sense of style. Tiffany helped us boost our website traffic, and we’ve seen impressive results in just two months. We highly recommend Tiffany for anyone looking for a talented, knowledgeable, and supportive website designer.

Anastasia S.
Evaluation and Learning Coordinator

We were amazed by the artistic skill and knowledge that went into creating our new and improved logo, and were appreciative of her guidance while we rebuilt our brand.

Dixon Transition Society logo

Tiffany’s experience and dedication were invaluable in transforming our online presence and brand identity. Thanks to Tiffany, our website not only looks amazing but functions flawlessly.  Tiffany went above and beyond to understand our needs, and delivered results that exceeded our expectations.  We were amazed by the artistic skill and knowledge that went into creating our new and improved logo, and were appreciative of her guidance while we rebuilt our brand.  From the get-go, Tiffany always offered a helping hand and went the extra mile to incorporate various helpful features on our site.  Even after the project was completed, Tiffany continues to check-in on our website and reach out to make sure we have all the information we need to smoothly operate the website moving forward.  She even sat down with us and walked us through a technical step-by-step for WordPress!  I highly recommend Tiffany to help you or your organization on your next project.

Jessica R.
Executive & Communications Assistant

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