Monarch Driving Academy

Project: Website
Role: Web Designer & Developer
Client: Monarch Driving Academy
Year: 2024
CMS: WordPress
Site: monarchdrivingacademy.com

Connecting future drivers with their ideal driving school

Monarch Driving Academy, based in Burnaby, BC, has been training safe and confident drivers since 1994.

Monarch Driving Academy website on a desktop
PIRS website viewed on a tablet

Goal

The goal of this project is simple yet transformative: attract more students and expand the driving school’s reach by rebranding from Allwell Driving to Monarch Driving Academy. It isn’t only a name change, the idea is to reimagine the brand to become a familiar name in the neighbourhood.

Our client initially considered building the website themselves. But they quickly realized their time was better spent focusing on their business, so they turned to us.

Result

Designed to appeal to adults, we craft a brand that feels mature and emphasizes safe, reliable teaching instruction.

The transformation includes:

  • Turning the dated, text-heavy website into a modern, one-page design.
  • Providing an intuitive layout that immediately shows key information like pricing and benefits.
  • Implementing a better contact form that collects enough details upfront, saving time for both the client and prospects.

Initially, we use tabs to show different packages without overwhelming users. However, due to loading issues, we decided to show all packages at once, making the user experience better.

The new design is not only more appealing and user-friendly, but it also supports the client’s ambitious goal of expanding their driving school.

Benefits section
This section highlights why visitors should choose Monarch Driving Academy.
Packages section
By grouping packages with boxes, it is easy to scan down the page and for different packages. Collapsible sections (Details) also help make text-heavy content appear less cluttered.
Contact form
Student location and availability fields on the contact form make it easy for the driving school to start the conversation and set up driving lessons.

Brand design • One-page long-scrolling layout • Mobile-responsive design • Multilingual (Chinese page) • Accordions • Pricing Table • Contact form design

Working with Tiffany on our new website was a wonderful experience, and we are genuinely delighted with the results.

Pacific Immigrant Resources Society logo

Tiffany patiently guided us through each step, was always there to answer our questions and provide valuable advice. Her clear and straightforward communication style made the process a breeze. She excels at crafting messaging that resonates with our audience, coupled with a strong sense of style. Tiffany helped us boost our website traffic, and we’ve seen impressive results in just two months. We highly recommend Tiffany for anyone looking for a talented, knowledgeable, and supportive website designer.

Anastasia S.
Evaluation and Learning Coordinator
Pacific Immigrant Resources Society

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