{"id":1871,"date":"2023-10-11T20:54:20","date_gmt":"2023-10-12T00:54:20","guid":{"rendered":"https:\/\/www.tiffanymark.com\/?post_type=project&p=1871"},"modified":"2023-11-14T17:24:53","modified_gmt":"2023-11-14T22:24:53","slug":"dixon-transition-society","status":"publish","type":"project","link":"https:\/\/www.tiffanymark.com\/project\/dixon-transition-society\/","title":{"rendered":"Dixon Transition Society"},"content":{"rendered":"
\n\n
\n

Dixon Transition Society<\/h1>\n\n\n\n

Project:<\/strong> Brand & Website
Role:<\/strong> Designer & Developer
Client:<\/strong> Dixon Transition Society
Year:<\/strong> 2023
CMS:<\/strong> WordPress
Site:<\/strong> dixonsociety.ca<\/a><\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n

\n
\n
\n\n

Extending the safe space for women and children to the web<\/h2>\n\n<\/div><\/div><\/div>\n\n
\n\n

Dixon Transition Society helps to reduce the impact of domestic violence by providing a safe haven for women and children.<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n

\n
\n
\"Dixon
The brand style is simple, using images that evoke warmth and happiness.<\/figcaption><\/figure><\/div>\n<\/div><\/div>\n\n
\n
\n
\n\n

Goal<\/h3>\n\n\n\n

Recognizing 50 years of service, Dixon Transition Society decides to give their brand a refresh through a logo and website revamp.<\/p>\n\n\n\n

Their goal is to position themselves as leaders in their field, supporting diversity and empowerment of women and children. They want their brand to have a prominent, timeless and vibrant look. <\/p>\n\n\n\n

Using impactful storytelling, they want to share inspiring stories of change and hope that align with their vision of a world where “Women and children are free from violence”.<\/p>\n\n<\/div><\/div><\/div>\n\n

\n\n

Result<\/h3>\n\n\n\n

After a thorough discovery session and reviewing design options, we settled on a clean, modern style and a logo that uses symmetry and bold colours.<\/p>\n\n\n\n

Since the visitor may be a victim of domestic violence, the new site prioritizes visitor comfort and safety. We do this by including:<\/p>\n\n\n\n

    \n
  1. A pop-up with instructions on clearing browser history.<\/li>\n\n\n\n
  2. A quick exit button that opens a new window to hide the original page.<\/li>\n\n\n\n
  3. Friendly greetings in multiple languages to welcome all visitors.<\/li>\n\n\n\n
  4. Easy-to-use navigation and positive imagery.<\/li>\n<\/ol>\n\n\n\n

    The result is a website that reflects the caring approach of Dixon Transition Society.<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n

    \n
    \n
    \n\n
    \"Dixon
    The new logo is an abstract image of both a butterfly and a lotus. Both these images symbolize transformation.<\/figcaption><\/figure>\n\n\n\n
    <\/div>\n\n\n\n
    \"Dixon
    Mockup of the new Dixon Transition Society logo on letterhead.<\/figcaption><\/figure>\n\n<\/div><\/div><\/div>\n\n
    \n\n
    \"Dixon
    Dixon Transition Society supports not only women but also children, as evident in the images used on the site.<\/figcaption><\/figure>\n\n\n\n
    <\/div>\n\n\n\n
    \"Dixon
    The website is mobile responsive, making it easy to get information on the go.<\/figcaption><\/figure>\n\n\n\n
    <\/div>\n\n<\/div><\/div><\/div>\n<\/div>\n\n
    \n
    \"Dixon
    The popup explains browser cache which helps visitors understand how to protect their privacy and take safety measures from their abusers.<\/figcaption><\/figure><\/div>\n\n\n
    <\/div>\n\n\n
    \n\n

    Brand Design \u2022 Logo Design \u2022 Brand Style Guide \u2022 Nonprofit website for transition housing \u2022 Quick Exit button \u2022 Hide my activity pop up box \u2022 Donation form integration \u2022 Accessibility \u2022 Diversity & Inclusion \u2022 Mobile responsive \u2022 Home page carousel \u2022 MailChimp email newsletter integration<\/p>\n\n<\/div><\/div>\n<\/div><\/div>\n\n

    \n

    We were amazed by the artistic skill and knowledge that went into creating our new and improved logo, and were appreciative of her guidance while we rebuilt our brand.<\/h3>
    \"Dixon<\/div>
    <\/div>

    Tiffany\u2019s experience and dedication were invaluable in transforming our online presence and brand identity. Thanks to Tiffany, our website not only looks amazing but functions flawlessly.\u00a0 Tiffany went above and beyond to understand our needs, and delivered results that exceeded our expectations.\u00a0 We were amazed by the artistic skill and knowledge that went into creating our new and improved logo, and were appreciative of her guidance while we rebuilt our brand.\u00a0 From the get-go, Tiffany always offered a helping hand and went the extra mile to incorporate various helpful features on our site.\u00a0 Even after the project was completed, Tiffany continues to check-in on our website and reach out to make sure we have all the information we need to smoothly operate the website moving forward.\u00a0 She even sat down with us and walked us through a technical step-by-step for WordPress!\u00a0 I highly recommend Tiffany to help you or your organization on your next project.<\/p><\/div>

    Jessica R.<\/div>
    Executive & Communications Assistant<\/div>
    Dixon Transition Society<\/a><\/div>
    <\/div><\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n
    \n\n

    Ready to start?<\/h2>\n\n\n\n
    <\/div>\n\n\n\n

    Bring out the excitement. Let's discuss your vision!<\/p>\n\n\n\n

    <\/div>\n\n\n
    \n\nContact me<\/span><\/path><\/svg><\/span><\/a>\n\n<\/div>\n<\/div><\/div>","protected":false},"featured_media":1917,"template":"","project_type":[8,6],"yoast_head":"\nDixon Transition Society, Non Profit Website Design<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\t\n